Smart and elegant animated typography paired with beautifully shot cinematic footage of L.L.Bean's Wicked Good Slipper. L.L.Bean's key objective was to integrate a variety of customer quotes in order to illustrate the sheer volume of highly satisfied and cozy customers, without taking away from the well-crafted footage. Here's the solution:
We worked with L.L.Bean to create a fun and impactful ad for the Wicked Good Slipper. Our main objective was to include a breadth of customer reviews, while keeping the overall composition clean and legible. Enjoy our solution in this punchy and stylish spot.